Do you remember the whole issue with Sony’s hubris when it came to the PS3 launching at $599? Well, at least then they had good reason to be smug and confident, with the PS2 destroying the Xbox and Gamecube in sales. But now Sony’s CEO Jack Tretton is firing shots at both Nintendo and Microsoft. In a recent interview with Fortune magazine, Tretton said that “if you’re really going to sustain technology for a decade, you have to be cutting edge when you launch a platform”, going on to mention that this cutting edge technology is “conspicuously absent in our competition”.
While it is true that Sony is catching up to the Wii and the 360, that could easily be argued to be a factor of the decreased price point allowing demand to catch up. Last year was the first year Sony wasn’t losing money with each PS3 sold, so Sony needs to outperform the 360 and Wii in order to come close to matching their profits.
Tretton also was quoted as saying that “motion gaming is cute, but if I can only wave my arms six inches, how does this really feel like I’m doing true accurate motion gaming?” While I’m not entirely sure what he’s referring to with the “six inches” (maybe he has very short arms? Who knows), Sony tried to get into motion controls. And what do you know, they were handily beaten in sales by the Kinect, which now holds the title of the world’s fastest selling device ever. So much for Microsoft no longer being relevant.
Tretton then proceeded to shove his foot further into his mouth as he went after the 3DS, calling it “a great babysitting tool” that “no self-respecting twenty-something is going to be sitting on an airplane with”. Well, I may not have much self respect, but I’ll certainly be using my 3DS, just like I currently play my DS on planes. Seriously though, the DS has been the top selling console every year since 2006, while the PSP, despite being much more “cutting edge” than the DS, has been bouncing between third and fifth.
After getting their asses handed to them by less technologically impressive systems in the current console generation and previous handheld generation, you’d think Sony would have learned that it’s not all about specs. Tretton better hope the NGP at least matches the 3DS’s sales, because if they get clobbered by another inferior machine Sony might want to go find a more cutting edge CEO.
Image Via TheSixthAxis